if you can’t
out-spend them,
out-think them.
MIDI:
Musical Instrument Digital Interface
pop:
A shortened term for "popular,”
i.e. pop music, pop art, pop culture
together they form
A new playbook for comms and content in our fractured, chaotic, ever-expanding digital and physical media landscape.
IF LIFe’s a game, then MAKE THE MOST OF the cards you’VE BEEN dealt…
SIMPLY STATED:
1.
Word-of-mouth is the best form of advertising.
Intrinsic talk value beats pay-per-impression any day of the week.
2.
Fan the flame
of your fandom.
Go beyond community management. Build a base of loyalists who spread your good word.
3.
Less spend,
more new trend.
Challenger brands don’t jump on bandwagons. They build what’s next for themselves.
…AND PLAY TO WIN
NO MATTER WHAT.
PEOPLE OF MIDIPOP
EVan miguel
FOUNDER/Creative Director
Knock, knock.
Hear that? That’s the sound of your brand’s untapped potential.
With over a decade’s worth of creative agency experience to his name, Evan is a firm believer that modern advertising works best when treated as reputation management.
In other words, every single point of contact a consumer has with your brand is actually an opportunity.
Let’s open the door together.
rocío cleo
Music Director/Idea Woman (Freelance)
Rocío Cleo is a multifaceted music producer, songwriter, and composer with abilities honed over the course of more than a decade.
An obsessive student of popular culture, music history, and trends in the music business, she can soundtrack or score any scenario imaginable.
Fun fact: Rocío can actually see sound, due to a phenomenon known as synesthesia.
This informs her approach as a visually creative thinker during the concepting phase of projects.
FRIENDS OF MIDIPOP PROGRAM
Independently-minded, freelance collaborators and talented folks of all stripes, welcome. Whether you’re an art director, designer, writer, photographer, editor, videographer, illustrator, animator, artist, or something else, if you’re an idea person, let’s talk.
We may ask to add your photo, bio, and portfolio link to this section of the website. If we utilize your talents for a client, you will get paid. Just provide us with your rates.
Once we’re off the ground, a portion of all Midipop proceeds will go back to our creative network’s passion projects. That means, if you work with us, we want to help turn your idea into a real thing.
MIDIPOP POINTS OF DIFFERENTIATION.
MIDIPOP POINTS OF DIFFERENTIATION.
AGENCY EXPERIENCE,
WITHOUT AGENCY OVERHEAD.
Fewer layers between you and the creative product means fewer lost-in-translation, “game of telephone” conversations.
CUSTOMIZED, TAILORED SOLUTIONS. EVERY TIME.
Advertising will never be “one-size-fits-all.” We concept against your specific problems, and arrive at solves unique to your needs.
A-LA-CARTE SERVICES.
BON APPETIT.
Pay for only what you need. We aren’t going to pull an “everything but the the kitchen sink” sales pitch. We’re here to help, not hinder.